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Hansen v. Americas, Inc. , 271477

Held that a consumer had standing to sue an electronics retailer for posting false information about price discounts. The consumer claimed that the retailer advertised large discounts that were deceptively based on markdowns from fictitious original prices. The retailer countered that the consumer lacked standing to bring his California law false advertising claims because he was not harmed, and the trial court agreed, sustaining a demurrer. However, the Second Appellate District reversed, holding that the consumer did have standing.

Appellate Information

  • Decided
  • Published 2018/07/31


  • Zelon


  • California Court of Appeal


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